Understand the basics of key account and Key Account Management (KAM)
Difference between sales and KAM
With whom Key Account Managers deal
How to select the Key Accounts and why would one need to manage them
How to develop Key Account Plan
KPIs to manage Key accounts effectively
What is pre-KAM checklist
How to decide customer importance
The Key Account Planning process (KAP) – Planning and Prioritizing efforts
Customer, past business and Competetion analysis
Role of Key Account Managers
Participation Level :
•Experienced sales professionals who manage key accounts and strategic business relationships
•Middle level & Senior Level Managers who are responsible in optimizing and Managing Key Account Relationship
Registration Fee :
Early Bird Discount: Rs. 5,900/- plus 18% GST per participant if the fees are paid on or before the early bird date.
Regular fees: Rs. 6,900/- plus 18% GST per participant which includes refreshments, buffet lunch & reference material.
The facility to pay fees after the program date may be provided on payment of additional convenience fees. For further details, please contact our office.
Overnight stay arrangement, if any, needs to be managed by participant.
Cheque/Demand draft should be drawn in favour of “SATVAM Consulting Private Limited” payable at Mumbai. Our Income Tax PAN is AAICS5300G & GSTIN is 27AAICS5300G1ZJ
Cancellation policy: Fee is non-refundable or non-adjustable in any manner. However, replacement of the participant is allowed in same batch.
Prior registration for the program is mandatory
Please send nomination along with the cheque & name/contact numbers/ email ids of the participants at the following address
SATVAM Consulting Private Limited – Corporate Training Section
61, Whispering Palms Shopping Centre, Near Oriental Bank of Commerce,
Lokhandwala Township, Akurli Road, Kandivali (East), Mumbai – 400101
Telephone nos.: 022 – 6698 1100/ 6698 1101 (6 Lines) / 90820 39787 Fax: 022 – 6698 1105
Email: firstname.lastname@example.org /email@example.com Website: www.satvam.com
Nomination will be confirmed on first come first serve basis on receipt of cheque/DD.
The option to make payment through NEFT available, please contact us for bank details
Faculty profile :
In-house Training Program :
If you have more than 15 employees to whom this program is relevant, we will conduct customised training programme for your company’s staff. Please contact us to work out further details – Email firstname.lastname@example.org / email@example.com or call 022-66981100 / 9082039787